Core Initiatives
JA has developed hands-on learning initiatives for students from 11 to 29 in and also out of schools. Through a blended model, our regional initiatives currently include digital components such us e-learning platforms and e-shops modules, combined with volunteers' interventions.
Cuentas contigo
Cuentas contigo is an initiative of Junior Achievement and Deloitte that has already trained over 400,000 young people in the region. It allows students to learn basic financial literacy concepts, manage their daily budget, spend wisely and multiply their savings.
It is open, free and self-managed for young people between 11 and 30 years old.
Conexion
This microlearning experience via WhatsApp is aimed at young people aged 15 to 29 and it is available 24/7. The program includes 15-minute educational courses on work readiness, financial literacy and entrepreneurship.
At the end of each course, young people have the possibility of enrolling in more in-depth programs, depending on the educational proposals of each country.
NAUFest 3.0
NAUFest is JA América's initiative focused on inspiration, trends, and the future of work. It offers thousands of young people in the region a unique opportunity with 14 in-person events across 10 countries and a virtual proposal for the entire region.
This edition emphasizes the future of work, entrepreneurial skills, and key trends like AI, sustainability, and personal purpose. It combines in-person events, inspiring content, keynote speakers, job fairs, and regional activities such as the "Ideal Job Interview" Challenge and Talent Matching.
Learn more at: www.naufest.com
Innovation Camp
The JA Innovation Camp can be either a half day or a one-day, intensive experience that engages students with entrepreneurial and collaborative learning opportunities. The goal is for students between 15 and 18 years old to find innovative solutions to a specific challenge faced in the world of business or their community as a team using innovative tools such as design thinking and the business model CANVAS.
1, 2, 3 Finanzas!
1, 2, 3 Finanzas! It is a cycle of financial education for the whole family, which reaches homes through DNews, Directv's regional news channel; to share basic concepts for the daily and family economy.
It covers concepts such as expenses, means of payment, purchase decision, savings and investments; so that young people and their families can better manage money and make informed decisions.
Mujer Digital
Mujer Digital is a training and employability program, co-created with the Innovation Laboratory of the Inter-American Development Bank IDB- Lab. It is aimed at women aged 17 to 30.
Participants are trained in soft skills and technical skills such as Cybersecurity, Web Development, and Cloud Computing. Additionally, they receive support in their transition to employment.
Learn more at jamujerdigital.org
Latin Code Week
The objective of Latin Code Week is to empower future generations with the tools they need to thrive in the 21st century. The program is an 18-hour introductory course on soft skills, business skills, design thinking, prototyping and includes an innovation camp where students will prototype an app as a solution to a specific challenge faced in the world of business or social issue with the assistance of mentors and volunteers.
Google IT Support Certificate
The initiative aims to train 2,000 young people, offering them a professional certificate in computer support from Google. The target audience is young people between 18 and 29 years of age in vulnerable situations (excluded groups, unemployed, with informal jobs or with incomes below the minimum wage, etc.). In addition to offering devices and internet access, the project also has partners who can enable these young people to enter the job market.
Young people receive training in the social-emotional skills most required by employers. This course provides the basic training necessary to start a career in the information technology field. No prior knowledge or experience required, just completion of high school.
